A hybrid problem solver, Rachita is a Service Designer based in London with a background in strategic design research and visual communication. She actively works towards solving complex challenges to build equitable and inclusive solutions to empower communities. Her passion lies in using strategic thinking to identify and create value for 'wellbeing innovation'.
Being exposed to different cultures throughout her life, her design approach is adaptive with a fine balance of blue sky thinking and rationalisation. With strong skills of research and engaging storytelling, Rachita can finds ways to create evidence based impact with humanistic simplicity. This can be seen in projects worked on improving mental health of female leaders in consultancies, helping women make independent investment decisions and addressing negative aggression in young men.
Prior to her receiving a scholarship to study at the Royal College of Art, she gained experience in design research for large-scale commercial clients after obtaining a Bachelors in Visual Communication and Digital Design from Paris and Mumbai.
Going forward, in her evolving practice as a Service Designer, she aims to work at the intersection of business and design by collaborating with diverse organisations to solve for the most pressing issues our communities face.