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Service Design (MA)

Quwenke Li

Her Time Her Move is a project aiming to provide safe, comfortable, and fun sports opportunities for girls aged 11-19 to increase their sports participation and build active habits. 

Data shows that in uk, there is a significant decline in girls' sports engagement from age 10 due to multiple reasons. HerTimeHerMove project is about transforming the vacant space in London into a dedicated girls' area, and offer a variety of sports classes and co-creation activities for girls. By doing this, we want to help teenage girls in uk build lifelong strength and confidence during this crucial stage of life.

This project is in collaboration with London Sport, and the first phase has already been launched at the Lewisham CommUnity Space, providing a safe sports space for local girls.

Degree Details

School of DesignService Design (MA)RCA2023 at Truman Brewery

Truman Brewery, F Block, First floor

Quwenke Li Image

Quwenke Li is an interdisciplinary, sustainable, and anthropological service designer.

Her work in user experience, media, and product design these have allowed her to stay focused on the inner consciousness of life and the external connections, gaining insights into the manifestation of cause and effect.

Combining this with science - a pioneering tool for exploring the unknown - can assist her in identifying problems with existing systems and developing new design solutions.

Her studies at the RCA have enabled her to constantly update her design thinking while remaining innovative. To create value by fusing business realities in a humanitarian manner.


About BlankDice

According to our research findings, we aim to enhance girls' sports participation comprehensively, focusing on support, vibrancy, and empowerment. Additionally, we strive to help them create new and personalized sports experiences that cater to their specific needs. As a result, we have developed "BlankDice," an auxiliary tool of our service design project #HerTimeHerMove.


London Sport

London Sport is a charity that exists to help all Londoners live longer, healthier, and happier lives through being active. London Sport has launched the first phase of its Space for Girls project in Lewisham, transforming a vacant retail space in Lewisham Shopping Centre into a health and wellbeing space.