Haoyang Jiao

Haoyang (Avery) Jiao is a digital visual artist based in London, his background in fashion design has heavily influenced his artistic practice. He creates works that encompass a range of mediums and techniques, including 3D modeling, scene construction, animation production, and AR interaction. His art often explores political themes and social issues, particularly those related to LGBTQ+ rights and political expression.

In the world we live in today, countless tragedies and sufferings occur in every corner. None of us can guarantee that we will not be the next victim to be crushed by life's iron fist. We are controlled by an intangible force, and we must find a way to seek redemption. It is in this context that Avery's project takes root.

In his creative process, he has incorporated many metaphors of the real world. These metaphors include confusing mazes, hallucinogenic mushrooms, flowers that surveil us, televisions that broadcast fake news, hypocritical and cunning deities, lanterns that depend on good and bad fortune, city buildings like chessboards, and screens that record history. Through these metaphors, he aims to remind people not to forget history and to view the world we live in dialectically. Avery encourages them to question the invincible forces and to use their courage to guard their inner voices.

Through Avery's work, he seeks to engage viewers in critical conversations about the world they live in. He firmly believes that art has the remarkable ability to serve as a potent tool for social and political commentary. His aim, therefore, is to create compelling pieces that not only captivate the audience but also provoke deep reflection on their own beliefs and assumptions. By crafting immersive digital worlds, he invites viewers to actively explore and engage with his ideas.

Every artwork Avery creates serves as an invitation to contemplate the intricate and multifaceted issues that shape our world. He wants his audience to delve into the depths of their thoughts, question the established norms, and challenge their preconceived notions. He strives to ignite a spark within each viewer, one that inspires them to examine their role in society and consider the impact of their actions.

As an artist, Avery embraces the responsibility to foster dialogue and facilitate critical thinking through his creations. By sparking meaningful conversations and encouraging introspection, he hopes to contribute to a more conscious and empathetic society, one where individuals are not afraid to confront and question the complexities of the world around them.

Software used / Blender, Substance Painter, Unreal Engine 5.1, Final Cut Pro, Adobe Creative Suite

Director & CGI Producer:

焦浩洋 / Haoyang (Avery) Jiao

Music & SFX Producer:

魔王魂 / Maou Damashii

Character Voice:

万事屋工作室 / Wanshiwu Studio

Photography:

柏珺雅 / Junya Bai

Supervisor:

Sam Chester